JASON SEIDEN
PURPOSE-BUILT FOR INFLECTION POINTS
I help organizations navigate moments of inflection, when what got them here won’t get them where they’re going. I’m focused on energy infrastructure, AI-powered GTM, and companies whose marketing functions are underwater.
WHAT I’M BUILDING
TWO BETS, ONE THROUGH-LINE
PRINCIPAL, SHORE GTM
Go-to-market advisory. Founded to provide AI-enabled operational velocity to mid-market B2B’s. Straightforward, effective, and always anchored to measurable results.
Learn more about Shore GTM → [site coming soon]
CEO, INGENEV POWER
Behind-the-meter power for the AI era, provided in a modular, engine+battery form factor that delivers primary power, UPS-grade ride-through, and full backup without either diesel or grid interconnection delays. For data centers and operators where power is the constraint on everything.
HOW I HELP
FRACTIONAL CMO & ADVISORY ENGAGEMENTS
When the moment calls for it, I also take on a small number of fractional CMO or advisory engagements for PE-backed and growth-stage B2B companies that need to both fix marketing and upgrade it—simultaneously. My 90-day sprint model has cut $3M+ in wasteful spend, improved funnel stage conversions 150%+, and reduced sales cycles by 66% across engagements at companies valued from $15M to $1.3B.
My approach is documented and available for free. Start there.
WHY PEOPLE TRUST ME
I’VE BEEN IN THE ROOM
I’ve been in the room as an owner, as a consultant with a framework, as a manager, and as an employee.
But most importantly, I’ve been in the room as the person responsible for the outcome.
I've built and sold a company (Brand Amper, acquired by The Muse). I've run marketing for PE-backed companies at critical inflection points. I've pioneered categories before they had names. And I've learned, through personal loss, that sustainable business results require sustainable humans. The credentials are here, too: Kellogg MBA, Wharton undergrad, LinkedIn's first certified consulting partner in North America, and (award-winning) published author. I’ve compiled 30 years of pattern recognition by working across industries, company sizes, and market cycles from multiple vantage points—and I’m still going strong.
When things are moving fast and the stakes are high, this is the track record you're actually buying, complete with all the expertise, experience, relationships, and scar tissue that comes with it.
More at my LinkedIn page.